In a street of downtown flooded by the sun, a photo studio carefully preserved the latest Japanese brand: Nissan Gripz. As a preview for the Auto point, it reveals what will be the impact of stand Nissan in Frankfurt. Elusive and sleek, aggressive fuselage, the concept car is stocky, bulky. Nissan wanted to push up the future of the crossover. Objective: to combine ease of use for the city while developing a sporty, almost aggressive, suitable for wilderness getaways. Nissan Gripz
The Gripz wants to be the distant descendant of historical 240Z, these rally cars capable of exploits whatever the surface. So, the concept car cultivates its “sportiness”. The wheel arches and rear trunk are made of raw carbon fiber while the circular elements, including the steering wheel, using the same design as the rubber tires. In addition, the armrests and the console are shaped like racing bikes.The rear tubing arches recalls the rally cars. Under the hood, there is a serial hybrid drive, the electrical part is inspired by the Leaf.
“Return to each child”
The steering feel is one of the major aspects for the designers of the brand, with offices in Tokyo and London have worked together for over a year. “We wanted to make a car where the sport character and driving pleasure to return each child at the pleasure of taking the road,” Kei is enthusiastic Kyu, director Europe of design at Nissan.
With such looks and willingness to please thrill seekers, the Gripz try it stand out from its predecessor, the Nissan Juke, which pleases both women (they account for 45% of the Juke buyers)? Response Arroba Italian Giovanni, “senior creative designer” brand: “We have not based our thinking by asking whether the concept car would appeal more to men than women Anyway, like. men, women appreciate authenticity and the fact that, thanks to options, print their difference. ”
In line with the Juke
The muscular Gripz retains similarities with the Juke, its big brother: an almost identical length (4 cm less), the same height and a width slightly greater (about 15 cm). “It’s not the size that brings pleasure to driving, the agreeableness of the car,” Kei plique Kyu.
In Frankfurt, the concept car from Nissan will be observed under the microscope and raise some questions. In the Japanese brand, we have learned not to be afraid to surprise: it was five years ago, the arrival of Juke market had raised a wave of skepticism. However, since the small muscular took place in the cities of urban women: in France, 18,000 Juke are sold each year. The Gripz hope some of its elements will inspire future models of the brand, with the same success.